Lifestyle
Top Five Content Creators from Pakistan on YouTube
YouTube, the pioneer video sharing platform and the second largest search engine, experienced a 4.9% growth rate in 2021
It’s a new world, new dawn with digital evolving with every second. Metverse to NFTs, everything is just becoming a new concept for the users of the internet. Internet? How old-school, it’s time for ‘web3.0’. But at the same time our digital content creators ‘OG’ are still doing a great job. They are using all of their creative abilities to offer unique and visually appealing stories for the audience to relate with. They are using the renowned platform Youtube to express their feelings and share their experiences.
For sharing videos or advertising, there exists no other platform as rewarding as YouTube on the planet now. YT (Youtube) is still game when it comes to long format content. It comes with a challenge of keeping the audience engaged with your style, story, context, visual representation, cinematics etc.
Let’s first look into how promising this platform is.
YouTube, the pioneer video sharing platform and the second largest search engine, experienced a 4.9% growth rate in 2021 according to SEMrush statistics. In 2022, the number of YouTube viewers is expected to hit 210 million in the US alone! As videos continue to impress and engage customers, we are anticipating some amazing things from YouTube in 2022.
Taking advantage of such a grossing platform, we have several Pakistani channels creating their mark and getting recognised with their creative work. We have picked the top five Pakistani ‘OG’ content creators.
Here we list down the top five Pakistani original content creators on YouTube.
JUNAID AKRAM
Yes Yes! We are talking about ‘Ganji Swag’.
Nowadays, you can find several comedians on social media. In order to make people laugh and drool over their jokes, they try their hardest. A key figure in those big and eminent names is Junaid Akram, the man behind Khalli Karao! Junaid Akram is a well-known artist, comedian, and YouTuber in Pakistan. He was born on July 18, 1983.
Akram is a famous actor and director of his own YouTube channel, Khali Karao. He started posting his jokes on social media and made videos of his comedy on YouTube which gave him a boom. Later on, he moved to Dubai for work and continued his stand-up comedy. He is a comedian who makes memes and comic artist videos. While working in Dubai, he learned and adapted quite a lot of phrases and punch lines from their Arabic language. One of his famous phrases is ‘Khalli Karao’ which means ‘Rafa Dafa Karo’ in Arabic. He kept using it in his videos which made the phrase instantly popular and widely used amongst his fans. Most of the time, his scripts are not prepared beforehand. He just speaks his heart out and while doing that, he uses ‘Khalli Karao’ several times. This slogan got so famous that it
started appearing on T-shirts and people started using it in their everyday life. He believes in addressing social issues by using his knowledge and a great sense of humour. Currently, he has 707K subscribers on YouTube
KANWAL AHMAD (Souls Sisters)
As the founder of Soul Sisters Pakistan, she has become a social media sensation and a Facebook Community Leader. Kanwal started her YouTube channel back in 2019 in which she hosted her own digital talk show, “Conversations with Kanwal” which is centered around providing a safe space for women to tell their stories and is currently on its fourth season. The show comprises stories from women which need to be heard. The show highlights the story of strong women who overcome the stereotypes, fight abuse and stand strong against all the odds. It takes a lot of courage for one to come on screen and share their stories. Now, the YouTube channel has reached over 100K subscribers and influenced women all over the world. Ahmed is an inspiration for every woman who wants to break the shackles of patriarchy and become independent.
IRFAN JUNEJO
Junejo! Someone who needs no introduction these days in Pakistan. If you’re into sports bikes and football, I am sure you didn’t miss any of his content. He is an inspiring Vlogger, Youtuber, and content creator who is known for creating astounding content since 2017. He rose to fame when his first Vlog went viral on social media in 2017. With time, his fan base went from thousands to millions, and he kept on inspiring people with his hard work and consistency. His YouTube channel currently has 1.2 Million subscribers. He also has 0.3 Million subscribers on his second channel which he created in covid period (2020) after announcing retirement/break from his main channel as a vlogger. In his recent work “stories of Karachi” and “The story of Karachi Roll” shows the versatility in his creative approach which is a real hook for those 1.2 Million subscribers.
TAIMOOR SALAHUDDIN aka MOOROO
The famous Pakistani content creator and YouTuber Taimoor Salahuddin, popularly known as Mooroo, is one of Pakistan’s most-watched and most loved YouTuber. An artist, musician, writer, photographer, composer, and singer. Identical to many inspirational stories Mooroo, too, opted to pursue a career that is, in many ways, considered pretty risky and unorthodox here in Pakistan and that is – Music. Nevertheless, he followed where his heart went discarding the fundamental thoughts of ensuring a vital livelihood.
Mooroo commenced his career in filmmaking by doing a couple of Pakistani TVCs. Following this, Mooroo made appealing music culminating with the most appropriate humour and directed many music videos over the years as well that caught the attention of the masses. This was around the time when he started to gain popularity amongst the Pakistani audience. His videos are not solely a source of entertainment but also food for thought; the point being it is an art. His subscribers as of now on YouTube are 1.06 Million
UMAR KHAN aka UKHANO
Yes, the same UKHANO who is friends with most of the celebrities, lol. Umar Khan (UKHANO) is well-known photographer, vlogger, content creator, in addition to a theatre artist. He established himself as a profitable vlogger of the nation at the age of 22 years where he makes use of his movies to place his concepts into actuality and paint an optimistic picture of the nation and gathered enormous fan base on his Instagram and YouTube channel as his witty nature and positivity encourage individuals and allow them to view the great thing about Pakistan from an optimistic lens. He has 0.5 Million subscribers on YouTube.
We report news so yes, we are bound to mention what has happened in the past! The famous vlogger had been accused for sexual harassment in July 2019. He took the judicial route and proved his innocence through FIA by submitting formal evidence and was declared ‘falsely accused ’ by the Federal Investigation Agency (FIA). It had impacted his credibility for a year, but after the verdict he bounced back and was seen pretty active for last year with his wife documenting his trips from Dubai to Malam Jabba.