Pepsi, the brand is known for their beloved cola flavor, though they have experimented with a number of different flavor options over the years, with their latest offering being a combination of their cola and maple syrup. Pepsi and IHOP have partnered for a breakfast-inspired beverage that will celebrate that delicious tree nectar. They’ve combined forces for a limited batch Maple Syrup Cola.
From now through March 29, fans looking to get their hands on this limited-edition flavor can post a photo or video of their stack(s) of pancakes on Instagram or Twitter tagging #ShowUsYourStack, #PepsiSweepstakes and @IHOP to become one of the 2,000 winners. They will be available only through social media, with winners selected through the hashtag #ShowUsYourStack on Twitter and Instagram. And one grand prize winner will receive a custom Pepsi Spout based on IHOP’s signature syrup pitchers.
According to a press release, the new Pepsi Maple Syrup Cola “combines the indulgent flavor profile of maple syrup with the crisp, refreshing caramel notes of a Pepsi.”
And the Pepsi can is also a bit of a highlight, featuring vibrant imagery of a golden cascade of maple syrup dripping from the top.
Introducing our limited-edition Pepsi Maple Syrup Cola 🥞
— Pepsi (@pepsi) March 24, 2022
Share a video/image of your pancake stacks & tag @IHOP + #ShowUsYourStack + #PepsiSweepstakes for the chance to win. One consumer will also be surprised with our custom Pepsi Spout! pic.twitter.com/NqAkkirzz2
“At IHOP we celebrate our history of bringing folks together and providing a sense of togetherness, belonging and joy when they dine with us,” Kieran Donahue, IHOP’s chief marketing officer, said in a syrupy statement. “We are thrilled to partner with Pepsi to have some fun and create a moment for our guests to bring home an additional source of happiness with this limited-edition Pepsi Maple Syrup Cola.”
Meanwhile, Pepsi’s chief marketing officer Todd Kaplan added that “it isn’t often we get to bring together two iconic brands to satisfy the cravings of pancake and Pepsi lovers alike.”